Tampa SEO - Proper Metatags
Search Engine Optimization or SEO can be a bit complex to understand. Below is a list of Basic SEO strategies and how the search engines "weight" those strategies. Virtual Grace incorporates these and many other good SEO practice standards to achieve high website rankings for our clients.
Metatags
<Description> metatag
Metatags are becoming less and less important but if
there are metatags that still matter, these are the <description> and
<keywords> ones. Use the <Description> metatag to write the description
of your site. Besides the fact that metatags still rock on Bing and
Yahoo!, the <Description> metatag has one more advantage – it sometimes
pops in the description of your site in search results.
SEO WEIGHT FACTOR +1
<Keywords> metatag
The <Keywords> metatag also matters, though as all
metatags it gets almost no attention from Google and some attention from
Bing and Yahoo! Keep the metatag reasonably long – 10 to 20 keywords at
most. Don't stuff the <Keywords> tag with keywords that you don't have
on the page, this is bad for your rankings.
SEO WEIGHT FACTOR +1
<Language> metatag
If your site is language-specific, don't leave this tag empty. Search engines have more sophisticated ways of determining the language of a page than relying on the metatag but they still consider it.
SEO WEIGHT FACTOR +1
<Refresh> metatag
The <Refresh> metatag is one way to redirect visitors
from your site to another. Only do it if you have recently migrated your
site to a new domain and you need to temporarily redirect visitors. When
used for a long time, the <refresh> metatag is regarded as unethical
practice and this can hurt your ratings. In any case, redirecting
through 301 is much better.
SEO WEIGHT FACTOR -1
